Low Fares Airline of The Week: Air Asia

AirAsia is a Malaysian based low fares airline headquartered in Kuala Lumpur.

An award winning airline, it is widely regarded as a pioneer of the low cost model in Asia and offers local & international flights to 100 destinations in 22 countries.

AirAsia is applauded for its operating margins.  It operates with the world’s lowest unit cost of US$0.023 per available seat kilometers (ASK) and load factor of 52%.

While Ryanairs business is regarded as efficient, Air Asia clearly has an astute management team making strategic decisions thats are allowing it to operate at maximum efficiency. For example, Air Asia achieves an aircraft turnaround time of 25 minutes, has a crew productivity level that is triple that of Malaysia Airlines.

Impressive stuff. Check them out here.


Categories: Airline of The Week


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